Technology has advanced, enabling nearly all of our interactions and tasks to be done online. We shop, socialize, bank, work, and much more from our devices. As more people turn to go here to look for love, dating apps have grown and are trending to continue growing. Like the majority of apps, most are free but use various monetization techniques to bring in revenue. However, many of the popular business models are becoming obsolete.
Global Thermonuclear War has nothing on Tinder. After all, it's still cuffing season. The swipe is about as casual a gesture as it gets. On Tinder, Bumble and every copycat dating app, choices are made in the blink of an eye. You're not making definitive decisions about this stream full of faces; it's more a question "could this person be hot if we match, if they have something interesting to say, if they're not a creep and we're a few drinks in?
For many, the answer is a dating site or app. Nearly a quarter of people have used or are currently using online dating services.
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